DEMOGRAPHIC SHIFTS THAT WILL IMPACT HIRING

So succession planning driven by retiring baby boomers is accelerating.  I guess that would be what we call job security for great recruiters. 😂

This graphic below shows the current population by category. This chart stops at 2012 with generation Z  and there is now a new generation that has been named and added as…

Statistic: Population distribution in the United States in 2022, by generation  | Statista
Find more statistics at Statista

Generation Alpha

Generational definitions are most useful when they span a set age range and so allow meaningful comparisons across generations. That is why the generations today each span 15 years with Generation Y (Millennials) born from 1980 to 1994; Generation Z from 1995 to 2009 and Generation Alpha from 2010 to 2024.

What will Gen Alpha be like what drives them…they are sometimes called the IPAD generation and many Alpha children are permanently connected from a very young age.  To put it in perspective…the IPAD came out in the same year 2010 as the start of the generation.

Such is their attention to new technologies that it becomes a way of life. Independents. They are independent when it comes to making their own decisions and managing their digital identities, and they expect their individual needs and preferences to be taken into account. 

Baby Boomers remain the biggest demographic force in hiring and the general population and the workforce. According to Forbes Now that a good chunk of Baby Boomer cohorts have surpassed the age of 65, they are a major influence on the aging of the U.S. population. Experts have warned that the country is unprepared for these changes that are ongoing. However, in an international comparison, the United States is only at the beginning of its journey towards demographic change. The world's most prominent aging society, Japan, already counted a 28.5% share of residents who were 65 or older in 2020, while Italy, Greece, Germany and Finland were looking at more than 22% each for this metric. The United States is Getting Older, But Still Younger Than Many countries according to the census bureau. 

So my message to companies is simple when confronting changing demographics.  If you read about GEN ALPHA they are wired and connected like never before.   

Here are a few tips to stay on top of Talent Acquisition: 

  1. Technology - Technology and AI is changing rapidly and accelerating.  

  2. Recruiting practices - integrate the new technology to get better results.

  3. Brand Identity - Be clear what you stand for because how you communicate  your company mission and focus has never been more important.

Demographics - pay attention to the change and hire from all generations - companies that tap talent from all categories and WIN!


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Bill O’Malley is President of Connector Team Recruiting a firm headquartered in Charlottesville, Virginia specializing in the Furniture | Appliance and Sleep verticals. Connector Team is a full-service Search Firm offering permanent placement recruiting and interim staffing solutions.

Feel free to contact Bill at bill@connectorteamrecruiting.com.

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